TRUSTED BY 1,200+ MEDIA BRANDS
Step 1 - Benchmark your content
Never wait for your data
Get a snapshot of reading behaviour, engagement time and recirculation just minutes after publishing the article.
Step 2 - Look closer
Find areas of improvement
Look for the stories that underperform with low scroll depth, engagement time or recirculation.
Step 3 - Inspect reading funnels
Look at the reading behaviour
Does anyone ever reach the recommended content placed at the end of the article or it's simply not something that would pique their interest? How much of the content is actually read?
Step 4 - Maximizing the performance
Use these insights to identify and fix content issues, rewriting or editing stories that don't flow, or enriching the pages with interactive content that boosts attention times.
Focus on improving articles with lowest recirculation by increasing in-text hyperlinks, moving them higher or changing the way they look.
Observe results instantly after and grow your session depth with no waiting time in-between.
Measuring the effectiveness in real-time
Discover the most engaging articles and channels
With our solution, you can measure the effectiveness of every piece of content and acquisition channel. You can see patterns and capture the trends, analyze the impact of content length, images, videos, headlines.
Measuring content performance
Identify weaknesses and improve
No delay in figuring out why something did not work. We compare your results with the industry benchmarks giving you suggestions on what to improve. Separate promoted and organic traffic to measure your content performance.
Adopt your homepage and articles based on clicks and scrolling depth
Enhance editorial intuition with data-driven insights and a widget to optimize a homepage and recommendations blocks to increase session depth and conversions.